Category Archives: Data

Where Should I Put My Efforts?

You might have just read this headline and said to yourself, “I can tell this is going to be really boring stuff – I really don’t need to read or do this!”  Well, if you’re thinking this, let me tell … Continue reading

Posted in Data, Major Gift Officers, Major Gifts | Tagged , , , | 5 Comments

The Mid Year Major Gift Check List Series of 5: #2 – Which Donors Require More Of Your Time?

It’s really hard for me to believe that a seasoned major gift professional will, in a moment of major gift suicide, tell his team to just “mail the caseload an ask!” And yet, it happens all the time. And when … Continue reading

Posted in Data, Major Gift Officers, Major Gifts | Tagged , , | Leave a comment

The 7 Pillars Of A Major Gift Program–Pillar #2: Make Sure You Have The Facts!

In this seven part series we’re talking about what makes for the ideal major gift program.  So far we’ve established that it is important to have the proper context for major gift fundraising – an ideal structure and organization for … Continue reading

Posted in Data, Major Gift Officers, Major Gifts, Marketing Plans, Philanthopy | Tagged , , , , | 1 Comment

Are your donors Qualified?–Part 2

Hey guys, I hope you had a great weekend.  Here in Philadelphia we managed to slog it through the triple digits and extremely high humidity.  Reminds me of the rainforest…but we press on! Getting back to discussing qualifying donors makes … Continue reading

Posted in Data, Development Directors, Donor-Centered, Major Gift Officers, Major Gifts, Non-Profits, Philanthopy | Tagged , , , , , , , | 2 Comments

Are your donors QUALIFIED?

Here is something I see all the time in non-profit fundraising and it’s got to STOP now!! A donor who has a fairly long history of giving, $50 here, $100 there in response to regular mail or e-appeals, suddenly gives … Continue reading

Posted in Data, Development Directors, Donor-Centered, Major Gift Officers, Major Gifts, Non-Profits, Philanthopy | Tagged , , , , , , , , | 7 Comments

Seven Ways to do What is Expected in Major Gifts–#3 Do you Know Where you are Going?

“How much are you raising this year, Rachel?” I asked. “Oh, about a million,”  she replied. “About?  What do you mean about?”  I asked, trying to get a more precise fix on the number. “That’s what my boss said.  I … Continue reading

Posted in Data, Development Directors, Major Gift Officers, Major Gifts, Marketing Plans, Non-Profits, Philanthopy | Tagged , , , , , , | 1 Comment

10 Reasons Why Most Major Gift Programs Suck!

Over the years we have audited over a hundred different major gift programs.  Almost all of them suck.  “Do you really have to use that language, Jeff?”  Yes, yes I do.  It’s not that these programs are bad or they … Continue reading

Posted in Data, Development Directors, Major Gifts, Non-Profits, Philanthopy | 9 Comments