Tag Archives: Research

Change your Mission!

You know that mission statement that is either on the wall in your office or in some dusty handbook at the bottom of your desk drawer?  Yeah, that one. Is there anything about your donors in that mission statement?  Probably … Continue reading

Posted in Development Directors, Donor-Centered, Major Gift Officers, Major Gifts, Mission, Non-Profits, Philanthopy | Tagged , , , , , , , , , | 3 Comments

Are your donors Qualified?–Part 2

Hey guys, I hope you had a great weekend.  Here in Philadelphia we managed to slog it through the triple digits and extremely high humidity.  Reminds me of the rainforest…but we press on! Getting back to discussing qualifying donors makes … Continue reading

Posted in Data, Development Directors, Donor-Centered, Major Gift Officers, Major Gifts, Non-Profits, Philanthopy | Tagged , , , , , , , | 2 Comments

Are your donors QUALIFIED?

Here is something I see all the time in non-profit fundraising and it’s got to STOP now!! A donor who has a fairly long history of giving, $50 here, $100 there in response to regular mail or e-appeals, suddenly gives … Continue reading

Posted in Data, Development Directors, Donor-Centered, Major Gift Officers, Major Gifts, Non-Profits, Philanthopy | Tagged , , , , , , , , | 7 Comments

Part 1–Social Media and Major Gifts–a 3-part Series

I get weird looks from development directors when I ask them what their social networking strategy is and how it is used in the overall strategic plan with their major gift program. “What? That’s handled by our mass communication team”, … Continue reading

Posted in Development Directors, Major Gift Officers, Major Gifts, Marketing Plans, Non-Profits, Philanthopy, Social Networking, Uncategorized | Tagged , , , , , , , , , , , | 2 Comments

Reason #7–10 Reasons Why Most Major Gift Programs Suck!

Reason #7—We Don’t Take the Time to Understand a Donor’s Passion  If you are a major gift officer or Executive Director and you don’t understand what your donors are passionate about…you have a big problem. And, I don’t just mean … Continue reading

Posted in Development Directors, Major Gift Officers, Major Gifts, Non-Profits, Philanthopy, Uncategorized | Tagged | 1 Comment